InterviewCompany

Meta Interview Questions

Product analytics, experimentation, ranking, and high-scale system questions.

4 questions
Meta

How would you measure the success of a new feed feature?medium

Type
scenario
Topic
how-would-you-measure-the-success-of-a-new-feed-feature
Frequency
common
Answer

Define primary, guardrail, and long-term metrics before launch.

Explanation

A good answer separates engagement from quality, includes retention and negative feedback, and explains how to avoid optimizing for shallow clicks.

Follow-upWhat guardrail metrics would you use?

How do you design an A/B test for a social product?hard

Type
scenario
Topic
how-do-you-design-an-a-b-test-for-a-social-product
Frequency
common
Answer

Randomize users, define metrics, choose sample size, and monitor guardrails.

Explanation

Mention network effects, novelty effects, experiment duration, statistical power, and interpreting practical versus statistical significance.

Follow-upWhen can user-level randomization fail?

How would you rank posts in a feed?hard

Type
scenario
Topic
how-would-you-rank-posts-in-a-feed
Frequency
common
Answer

Generate candidates, score them, apply policy filters, and diversify results.

Explanation

A feed system uses retrieval, ranking features, model scoring, freshness, creator diversity, integrity checks, and online feedback loops.

Follow-upHow do you reduce echo chambers?

What SQL would you write to find weekly active users?easy

Type
scenario
Topic
what-sql-would-you-write-to-find-weekly-active-users
Frequency
common
Answer

Group events by week and count distinct users who meet the active definition.

Explanation

Clarify the active event, timezone, deduplication, bot filtering, and whether users can be counted once per week.

Follow-upHow do you calculate week-over-week change?
Back to Interview